In 1533 Catherine de’ Medici, engaged to the king of France, travelled to Paris and took her personal perfumier, Renato Bianco, with her. Renato specialised in making perfume and opened the first ever perfume shop in Paris. He developed fragrances mainly as ‘potions’ to attract love.
It was also rumoured that he also sold perfumes and poisons to get rid of unwanted attentions too. This is not unusual – the art of perfume making derives straight from the secret and mysterious world of Alchemy. Renato brought the fashion of perfumed gloves to Paris and this fashion soon spread all over the world making the use of perfume practical and stylish at the same time.