Florence luxury perfume making experience

Florence has always been a city of art, beauty and refinement, not only in painting and sculpture but also in the world of fragrances. The Luxury Perfume Creation Workshop, curated by Artviva, invites you to immerse yourself in the traditions of Florentine perfumery while creating a unique, personal fragrance.

This experience blends craftsmanship, sensory discovery and creativity in the setting of a traditional atelier. Guided by a master perfumer, you will explore the history of perfume in Florence, from its Renaissance origins to today’s sophisticated creations.

Your private session begins with an introduction to the raw materials of perfumery: flowers, citrus fruits, resins, spices and Tuscan herbs. You will learn the techniques of combining top, heart and base notes to create a balanced composition and, step by step, design your own fragrance. At the end, you will take home an elegant bottle, a special memory of your stay in Florence.

The workshop also offers a privileged insight into Florence’s role as a historic center of perfumery, from monasteries and apothecaries to the fragrances brought by Catherine de’ Medici to the French court. Today, artisans continue this noble tradition, enriching it with contemporary creativity.

Perfect for couples, families and curious travelers, this experience is an original and memorable activity to enjoy in Tuscany. With over 20 years of expertise in luxury cultural tours, Artviva is internationally recognized for its attention to detail and authenticity. Taking part in the workshop means joining the heritage and creativity that make Florence’s perfume tradition truly unique.