Last Thursday at BTO-Buy Tourism Online 2010, the city of Florence was awarded with the prize for Best Culture and Sightseeing Destinations in the world. The city was voted number one by visitors and Tripadvisor users. The Mayor of Florence, Matteo Renzi received the prize during the first day of seminars at the Stazione Leopolda in Florence. Created in 2008, BTO – Buy Tourism Online is a conference that combines educational and informative events to offer professionals working in the tourism industry the opportunity to meet suppliers of new technologies that are rapidly and radically transforming the tourism industry. During this impressive event, Tripadvisor decided to officially present the city's Mayor with this prestigious award. This is not the first time that Tuscany and Florence have been awarded with one of the Tripadvisor's prizes. Also read the best places to visit in the world post. If you want to take a look at all the pictures taken during the BTO seminars check out Tuscanynova's Flickr.